Implement and refine the proper process, methodology, best practices, infrastructure, skills, and tools to grow customer relationships, revenues, and profitability.
Design, implement, and sustain a Voice of the Customer Program, ensuring that customer feedback is measured, benchmarked, and acted upon both internally and externally.
A Metric-based account plan guides the Account Team through the strategy development process and includes embedded metrics and measurements to assess the current situation and identify gaps that need to be closed to move to a more ideal state.
April 28, 2017
Organizations no longer have to make decisions about which type of feedback, transactional or relationship, will work best for their business, as they are both equally important.Download
March 30, 2017
This webinar will illuminate innovative ways organizations are utilizing customer feedback to drive senior level relationships.Download
May 13, 2015
May 13, 2015 – The Chapman Group developed this important SAM Profiler from its 27+ years of building and tuning up SAM programs as well as from the feedback received from the customers of our clients in the 1,000’s of Voice of Customer surveys that we have executed- it provides you a look into the […]Download
25+ Year of Sales and Account Management Experience. Learn more
Our holistic “metric-based” solutions are based on the principle if you can’t measure it, you can’t manage it. Learn more
A member of the Association of Strategic Alliance Professionals (ASAP) and provider of thought leadership through their Education Provider Partner Program (EPPP). Learn more