SAM Best Practices
Sales Effectiveness for Improving Your Sales -To- Prospect Ratio

Learn the seven best practices he shares that will enable strategic account managers and sales executives to convert more prospective buyers into loyal, committed customers.

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Generating Winning Sales Momentum

Tune in to this motivational podcast as Dennis Chapman, Founder/CEO of The Chapman Group, discusses points to keep top of mind on what it takes to be effective in generating winning sales momentum.

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Creating Client/Supplier Intimacy | Podcast

Learn how to optimize ROI by increasing business with existing customers through creating a higher degree of intimacy and loyalty in relationships with strategic accounts.

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The Sales CheckPoint

A 180-degree feedback system that helps sales managers evaluate sales people, surface their development needs, and align sales priorities.

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The Profile of a Best-in-Class Strategic Account Manager

Learn how to improve the performance of your strategic accounts by improving the way that strategic account managers are recruited, selected, trained and promoted in this definitive guide to identifying and benchmarking the roles for managing strategic accounts and leading successful strategic account management programs.

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Operating Plan Best Practices for SAM Programs

Learn best practices for creating and launching an operating plan for a best-in-class Strategic Account Management (SAM) program. This e-book is designed to guide Sales and SAM leaders on the initiatives, practices and resources to consider in the operating plan to lead and manage a successful SAM program.

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