A process is a set of sequential steps to achieve the desired result. A process is predictable, repeatable and measurable and our team of experts works with your team to ensure your Voice of the Customer survey process is just that – simple, consistent and well-executed.

In managing your program efforts, The Chapman Group works with your team to establish project and launch timelines that follow a well-defined, proven process for yielding above-average response rates. This process is critical in maximizing survey participation and increasing the statistical validity and value of survey results:

  • Notification
  • Invite
  • Reminders
  • Survey close

Note: Survey can include both online/web-based surveys as well as phone/personal interviews based on the overall goals and objectives of the program.