The Chapman Group to Sponsor and Speak to Over 500 Sales Leaders at SAMA’s 2013 Annual Conference
The Strategic Account Management Association (SAMA) 2013 Annual Conference and University will be attended by over 500 strategic account managers and executives from around the globe. This year’s conference and university will be held in Hollywood, Florida and runs from Monday May 20th through Thursday May 23rd. The 2013 conference theme – ‘Bringing Mutual Measured Strategic Value’ is directly tied to bringing growth and profitability to your customer and becoming a trusted advisor. In addition to the Annual Conference, SAMA will also be conducting SAMA University courses during the event. SAMA University is the certification program for strategic account managers that trains and educates them on current SAM best practices, processes, and skills they need to be a successful account manager.
Dennis Chapman Sr, President and Founder of The Chapman Group will be hosting workshops on both the Conference track, and the University track. At the conference, Dennis will be presenting ‘Cycling Voice of Customer Feedback into the Strategic Account Plan and Strategic Action Planning’ on Tuesday, May 21st and Tuesday, May 22th. This presentation will speak to the value of gathering and utilizing data from the voice of your strategic accounts to drive, populate, and facilitate the strategic account plan. At SAMA University, Dennis will be educating participants and certification candidates on ‘Leading & Managing a Multifunctional Team’, a discipline that focuses on the role of a Strategic Account Manager in managing and leading cross-functional and geographically remote account teams.
To learn more about the 49th Annual SAMA Conference and University, please Click Here.