About The Chapman Group

We Connect You to Your Customers

For over 30 years, The Chapman Group has been partnering with B2B sales and customer / account management organizations to identify and solve relationship challenges. We understand how to connect you to your customers through people, process, and tool optimization to drive the desired behaviors and outcomes – more collaborative, strategic relationships, and increased revenues/profits for both the supplier and customer.

We emphasize the importance of direct customer feedback to influence relationship management strategies.

Our dedicated team of experts drive the most important element of “optimizing the customer relationship” – how to connect with and implement field-level action planning to create more loyal and committed customers.

Metrics are our thing.

Our unique metric-based customer engagement methods, processes, and best practices integrate the art with the science of managing the customer relationship. This approach ensures your people are more knowledgeable, efficient, effective and collaborative with their customers, thus enabling your organization to grow at a more accelerated rate.

Relationships matter

Our customers think of us not only as a solution provider, but also as a thought leader, a business partner, and as their “go-to” resource for relationship management expertise and guidance. Our people are our greatest asset, all of whom are committed to your organization’s success.

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Executive Team

Dennis J. Chapman, Sr.

Dennis J. Chapman Sr. is the Founder and President/CEO of The Chapman Group. Prior to establishing The Chapman Group in 1988, Dennis’ career included sales and management positions with Xerox, ROLM / IBM and as Vice President of Sales and Marketing in the high-tech reseller industry.

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Dennis J. Chapman Sr. is the Founder and President/CEO of The Chapman Group. Prior to establishing The Chapman Group in 1988, Dennis’ career included sales and management positions with Xerox, ROLM/IBM and as Vice President of Sales and Marketing in the high-tech reseller industry.

Dennis brings 25+ years of executive level experience in sales, marketing, and business management. He speaks regularly on sales and account management processes and best practices to major corporations across the globe. His innovative methods and practices for sales, strategic account management, calculating an economic value proposition and measuring customer feedback have been published for many years. He is a dynamic, enthusiastic speaker whose ideas and vision consistently inspire and motivate his audiences.

Dennis is a graduate of the University of Massachusetts School of Business and is a long-standing member of the Board of Directors for SAMA (Strategic Account Management Association). He has served as a panelist for the John’s Hopkins School of Business MBA program and as a guest speaker at the School of Marketing, Loyola University, Baltimore, Maryland.

Lisa M. Gaskin

Lisa M. Gaskin joined The Chapman Group in 2003 and was named Managing Partner and Director of Client Services in 2012.

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Lisa M. Gaskin joined The Chapman Group in 2003 and was named Managing Partner and Director of Client Services in 2012.

As part of the Executive Team, Lisa is responsible for Corporate Planning and Strategy Development. In her role as the Director of Client Services, Lisa works with her team to manage client relationships and provide extraordinary customer experiences during project delivery efforts.

Lisa is a Summa Cum Laude graduate of the Towson University School of Business was a member and captain of the Towson University Women’s Volleyball Team. Lisa is also a member of the National Association of Professional Women (www.napw.com).

Denny J. Chapman Jr.

Denny J. Chapman Jr. joined The Chapman Group in 2003 and was named Managing Partner and Director of Business Development in 2012

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Denny J. Chapman Jr. joined The Chapman Group in 2003 and was named Managing Partner and Director of Business Development in 2012.

As part of the Executive Team, Denny is responsible for Corporate Planning and Strategy Development. As the Director of Business Development, Denny works with his team to create business relationships with organizations that could benefit from the offerings of The Chapman Group.

Before joining The Chapman Group, Denny spent some time “bussing” around the expansive plains of Montana and the mid-west as a pitcher inside the San Diego Padres minor league baseball system. Following his baseball career, Denny graduated from the Towson University School of Business with a Marketing Degree.

Clients

Our Client’s Business Success is Our Business Success. The Chapman Group recognized early on that without clients, we are merely a name on a piece of paper. Our client relationships are the foundation of our business and we take pride in our ability to partner and collaborate with our clients to provide measurable results and enable the achievement of their goals and objective.

Clients of The Chapman Group include national and global Fortune 1000 and Mid-tier organizations that support a variety of industries:

  • Chemical
  • Communications
  • Financial
  • Healthcare / Pharmaceutical
  • Manufacturing
  • Medical
  • Technology
  • Business Services
  • Utilities

Strategic Partners

Strategic Account Management Association (SAMA)

Founded in 1964 and with over 2,000 current members, the Strategic Account Management Association (SAMA) attracts the strategic customer management profession’s most influential decision-makers. Over the past 39 years, the association has earned the reputation of being the SAM profession’s knowledge leader, providing members with the high quality resources, training and networking opportunities needed to succeed.

The Strategic Account Management Association is a non-profit organization devoted to developing and promoting the concept of customer-supplier collaboration. SAMA is dedicated to the professional development of the individuals involved in the process of managing national, global and strategic customer relationships, and to enabling firms to create greater customer value and achieve competitive advantage accordingly. For more information, please visit www.StrategicAccounts.org.

 

Compellon

A unique machine learning analytics company powered by its proprietary Plug and Play AI, California-based Compellon is rapidly revolutionizing the analytics industry. Compellon focuses on the complete business problem and arms business analysts with strategic and tactical prescriptive actions, all delivered in business terms, to rapidly bring intelligent data-driven decisions to the front lines of the business. We are explainable and transparent, a true clear-box because of our assumption-free approach that invents models that capture the behaviors in your data. No more model-fitting, trail-and-error, assumption filled solutions that don’t cut it. Compellon brings intelligence, trust, and impact back to the analytics game and allows business analysts to play without the need for additional technical experience, or understanding. Answers every day, for the everyday business leader.

For more information, visit www.compellon.com

 

Qualtrics

How do you turn a customer into a fanatic? An employee into an ambassador? A product into an obsession? A brand into a religion? With experiences. The write-home, tell-everyone-you-know kind of experiences.

Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders. At Qualtrics, our mission is to close the experience gap.

Learn more at www.qualtrics.com