True Clarity Partnership Brings TCG Offering to the Asia Pacific Region
TRUE Clarity will be partnering with The Chapman Group (TCG) for the purpose of expanding the TRUE Clarity offering to South East Asia (SEA) clients to now include globally recognized best in class flagship solutions for Strategic Account Management (SAM) and Voice of the Customer (VoC) from The Chapman Group. Both organizations see this partnership […]
Webinar 2/20 – Measuring the Customer Experience to Generate Actionable Feedback
After measuring your customer’s experience have you been left wondering what actions you can take that would improve the experience and move the needle in a positive direction? Join us on Thursday February 20th @ 12 pm EDT or 2:30 pm EDT for our next webinar. This webinar helps guide participants on current best practices […]
Webinar – 5 Best Practices to Improve the Performance of Underperforming Strategic Accounts
To say that businesses depend on the success of their most strategic accounts would be a hyperbolic understatement. Typically these customers represent less than 20% of an organization’s total customer population and generally account for over 80% of the total revenues. So what do organizations do when the performance of these top accounts goes stagnant […]
Summer 2013 Best Practice Highlight
We know you’re busy with deliverables and deadlines, that’s why we’re providing you with a summary of the hearty topics and challenges that we’ve covered in summer of 2013 which you may have missed during hectic schedules, vacations and work overload. Whether you subscribe to our best practices by email and missed a topic or […]
Are Your Strategic Accounts Underperforming? Part 5 – Coaching the Process
By: Denny Chapman Jr. You would be hard pressed to find any great performer, in any time that achieved optimal levels of performance without the aid and guidance of a coach. Michael Jordan didn’t win a NBA championship until Phil Jackson coached him to 6 rings; Baryshnikov only became a great dancer under the tutelage […]
Are Your Strategic Accounts Underperforming? Part 3 – Establishing Standard Operating Procedures (SOP)
If you have tuned into the last few blog posts, then you will be familiar with the theme – a 5 part series on best practices for optimizing strategic account performance. In the first 2 parts of the series we discussed Account Segmentation, and a Competency Model for Strategic Account Managers…Which brings us to part […]